Serial Number
88741807
Owner
Affinity Answers CorporationAttorney
Alison DanaceauFirst Use Date
Oct 1, 2020
Filing Date
Dec 30, 2019
BRAND ALPHA Trademark
Serial Number: 88741807 • Registration: 6290541
Trademark Classes
Owner Contact Info
Legal Representation
Correspondence Address
Alison Danaceau JONES & SPROSS, PLLC
1605 LAKECLIFF HILLS LANE
SUITE 100
AUSTIN, TX 78732
UNITED STATES
Trademark Details
Filing Date
December 30, 2019
Registration Date
March 9, 2021
First Use Anywhere
October 1, 2020
First Use in Commerce
January 4, 2021
Published for Opposition
May 19, 2020
Goods & Services
Software as a service (SAAS) services featuring software for collection and analysis of brand interaction metric data and optimizing market access and commercial success of marketing campaigns, namely, software for assisting brand managers with determining a target audience and consumer segment, tracking the resonance of target consumer segments with the brand, competitors, and category, changing or broadening of the target audience and consumer segment, preparing and updating the creative and media briefs for the appropriate target audience and consumer segment, comparing success of marketing campaigns against those of competitors, and reporting on, and measuring the overall effectiveness of, marketing campaigns
