TrademarkDir
BLUE PLUS
LIVE

Serial Number

74600379

Owner

Blue Cross and Blue Shield Association

Attorney

Stacey J. Watson, Esq.

First Use Date

Jun 30, 1988

Filing Date

Nov 18, 1994

Add to watchlist:

No watchlists yet
+ Create New Watchlist
View on USPTO

BLUE PLUS Trademark

Serial Number: 74600379 • Registration: 1954560

BLUE PLUS is a trademark filed by Blue Cross and Blue Shield Association on November 18, 1994. The trademark is classified under Class 42 (Computer & Scientific). The application is currently registered and active.

Owner Contact Info

Blue Cross and Blue Shield Association

200 East Randolph Street, Suite 1800
Chicago, IL 60601

Entity Type: 99

Trademark Details

Filing Date

November 18, 1994

Registration Date

February 6, 1996

First Use Anywhere

June 30, 1988

First Use in Commerce

June 30, 1988

Published for Opposition

November 14, 1995

Goods & Services

health care services rendered through a health maintenance organization, namely physician, dental, hospital, home health care, preventive health treatment, therapy, pharmacy, and ambulatory services

Filing History

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Aug 13, 2026 NA89
REGISTERED AND RENEWED (THIRD RENEWAL - 10 YRS)
Aug 13, 2026 RNL3
REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Aug 13, 2026 89AG
TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED
Aug 11, 2026 EROP
TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED
Aug 11, 2026 EROP
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Aug 4, 2026 TCCA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Aug 4, 2026 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Aug 4, 2026 REAP
POST REGISTRATION ACTION MAILED - SEC. 8 & 9
Apr 12, 2026 PR89
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Apr 12, 2026 APRE
TEAS SECTION 8 & 9 RECEIVED
Feb 2, 2026 E89R
COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Feb 6, 2025 REM2
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Jan 11, 2024 TCCA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Jan 11, 2024 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Jan 11, 2024 REAP
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Jan 11, 2024 CHAN
TEAS CHANGE OF OWNER ADDRESS RECEIVED
Jan 11, 2024 COAR
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Oct 30, 2018 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Oct 30, 2018 REAP
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Apr 12, 2018 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Apr 12, 2018 REAP
NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Apr 7, 2016 NA89
REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)
Apr 7, 2016 RNL2
REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Apr 7, 2016 89AG
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Apr 7, 2016 APRE
TEAS SECTION 8 & 9 RECEIVED
Feb 1, 2016 E89R
COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Feb 6, 2015 REM2
CASE FILE IN TICRS
Aug 17, 2006 CFIT
REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Apr 6, 2006 RNL1
REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Apr 6, 2006 89AG
ASSIGNED TO PARALEGAL
Apr 6, 2006 PLGL
REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED
Nov 11, 2005 89AF
TEAS SECTION 8 & 9 RECEIVED
Nov 11, 2005 E89R
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Jun 14, 2002 TCCA
REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Dec 7, 2001 C15A
REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED
Nov 8, 2001 815F
REGISTERED-PRINCIPAL REGISTER
Feb 6, 1996 R.PR
PUBLISHED FOR OPPOSITION
Nov 14, 1995 PUBO
NOTICE OF PUBLICATION
Oct 13, 1995 NPUB
APPROVED FOR PUB - PRINCIPAL REGISTER
Aug 23, 1995 CNSA
EXAMINER'S AMENDMENT MAILED
Aug 15, 1995 CNEA
ASSIGNED TO EXAMINER
Jun 7, 1995 DOCK
ASSIGNED TO EXAMINER
May 12, 1995 DOCK
ASSIGNED TO EXAMINER
May 12, 1995 DOCK

Related Trademarks

More from this Owner

BLUE MEANS GO

BLUE MEANS GO

BLUE ARCHITECT

BLUE ARCHITECT

BLUE ARCHITECT

BLUE ARCHITECT

BLUE CROSS GLOBAL SOLUTIONS

BLUE CROSS GLOBAL SOLUTIONS

BLUE CROSS BLUE SHIELD GLOBAL SOLUTIONS

BLUE CROSS BLUE SHIELD GLOBAL SOLUTIONS

BLUE CROSS BLUE SHIELD GLOBAL SOLUTIONS

BLUE CROSS BLUE SHIELD GLOBAL SOLUTIONS