TrademarkDir
BLUE CHOICE
LIVE

Serial Number

74608836

Owner

Blue Cross and Blue Shield Association

Attorney

J. RYAN HINSHAW

First Use Date

Jul 30, 1992

Filing Date

Dec 9, 1994

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BLUE CHOICE Trademark

Serial Number: 74608836 • Registration: 1952819

BLUE CHOICE is a trademark filed by Blue Cross and Blue Shield Association on December 9, 1994. The trademark is classified under Class 42 (Computer & Scientific). The application is currently registered and active.

Owner Contact Info

Blue Cross and Blue Shield Association

200 East Randolph Street, Suite 1800
Chicago, IL 60601

Entity Type: 99

Trademark Details

Filing Date

December 9, 1994

Registration Date

January 30, 1996

First Use Anywhere

July 30, 1992

First Use in Commerce

July 30, 1992

Published for Opposition

November 7, 1995

Goods & Services

comprehesive health care benefit program, rendered through a health maintenance organization, namely physician, dental, hospital, home health care, preventive health treatment, therapy, pharmacy, and ambulatory services

Filing History

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Apr 8, 2026 NA89
REGISTERED AND RENEWED (THIRD RENEWAL - 10 YRS)
Apr 8, 2026 RNL3
REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Apr 8, 2026 89AG
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Apr 8, 2026 APRE
TEAS SECTION 8 & 9 RECEIVED
Jan 29, 2026 E89R
COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Jan 30, 2025 REM2
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Jan 11, 2024 TCCA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Jan 11, 2024 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Jan 11, 2024 REAP
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Jan 11, 2024 CHAN
TEAS CHANGE OF OWNER ADDRESS RECEIVED
Jan 11, 2024 COAR
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Oct 30, 2018 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Oct 30, 2018 REAP
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Apr 12, 2018 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Apr 12, 2018 REAP
NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Jan 11, 2016 NA89
REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)
Jan 11, 2016 RNL2
REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Jan 11, 2016 89AG
TEAS SECTION 8 & 9 RECEIVED
Jan 6, 2016 E89R
COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Jan 30, 2015 REM2
CASE FILE IN TICRS
May 27, 2011 CFIT
CASE FILE IN TICRS
May 2, 2011 CFIT
REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Sep 26, 2005 RNL1
REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Sep 26, 2005 89AG
ASSIGNED TO PARALEGAL
Sep 23, 2005 PLGL
REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED
Aug 10, 2005 89AF
TEAS SECTION 8 & 9 RECEIVED
Aug 10, 2005 E89R
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Jun 14, 2002 TCCA
REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Dec 17, 2001 C15A
REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED
Nov 8, 2001 815F
REGISTERED-PRINCIPAL REGISTER
Jan 30, 1996 R.PR
PUBLISHED FOR OPPOSITION
Nov 7, 1995 PUBO
NOTICE OF PUBLICATION
Oct 6, 1995 NPUB
APPROVED FOR PUB - PRINCIPAL REGISTER
Aug 23, 1995 CNSA
EXAMINER'S AMENDMENT MAILED
Aug 15, 1995 CNEA
ASSIGNED TO EXAMINER
Jun 20, 1995 DOCK
ASSIGNED TO EXAMINER
Jun 16, 1995 DOCK

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