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Serial Number

73163778

Owner

HERSHEY CHOCOLATE & CONFECTIONERY CORPORATION

Attorney

William Van Curen

Filing Date

Mar 27, 1978

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BITS 'O BRICKLE Trademark

Serial Number: 73163778 • Registration: 1195308

BITS 'O BRICKLE is a trademark filed by HERSHEY CHOCOLATE & CONFECTIONERY CORPORATION on March 27, 1978. The trademark is classified under Class 30 (Staple Foods). The application is currently registered and active.

Trademark Classes

Class 30 - Staple Foods

Coffee, tea, cocoa and artificial coffee; rice; tapioca and sago; flour and preparations

Owner Contact Info

HERSHEY CHOCOLATE & CONFECTIONERY CORPORATION

4860 Robb Street
Wheat Ridge, CO 80033

Entity Type: 03

L. S. Heath & Sons, Inc. (31 trademarks)

Robinson, IL

Entity Type: 03

HERSHEY CHOCOLATE & CONFECTIONERY LLC (665 trademarks)

8001 ARISTA PLACE, SUITE 430
BROOMFIELD, CO 80021

Entity Type: 16

L. S. HEATH & SONS, INC.

ROBINSON, IL 62454

Entity Type: 03

Legal Representation

Attorney of Record

William Van Curen

404 trademarks filed View all →

Correspondence Address

William Van Curen

19 East Chocolate Avenue

Hershey, PA 17033

United States

Trademark Details

Filing Date

March 27, 1978

Registration Date

May 11, 1982

Published for Opposition

October 9, 1979

Goods & Services

Ground Candy

Filing History

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Sep 25, 2026 TCCA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Sep 25, 2026 ARAA

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Sep 25, 2026 REAP

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Sep 25, 2026 CHAN

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Sep 25, 2026 COAR

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Mar 8, 2022 NA89

REGISTERED AND RENEWED (THIRD RENEWAL - 10 YRS)

Mar 8, 2022 RNL3

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Mar 8, 2022 89AG

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Mar 1, 2022 APRE

TEAS SECTION 8 & 9 RECEIVED

Oct 7, 2021 E89R

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

May 11, 2021 REM2

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Jan 16, 2020 ARAA

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Jan 16, 2020 REAP

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

Jan 15, 2020 ASGN

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Apr 21, 2015 ARAA

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Apr 21, 2015 REAP

REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)

Jul 29, 2011 RNL2

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Jul 29, 2011 89AG

TEAS SECTION 8 & 9 RECEIVED

Jul 27, 2011 E89R

CASE FILE IN TICRS

Mar 26, 2008 CFIT

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Oct 27, 2005 TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Apr 17, 2003 TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Dec 4, 2002 TCCA

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

Jan 11, 2002 RNL1

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Jan 11, 2002 89AG

REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED

Oct 23, 2001 89AF

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

Dec 3, 1987 C15A

REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED

Jun 2, 1987 815F

REGISTERED-PRINCIPAL REGISTER

May 11, 1982 R.PR

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