TrademarkDir
BETTY CROCKER
LIVE

Serial Number

78951468

Owner

GENERAL MILLS MARKETING, INC.

Attorney

Jethro Trenteetun

First Use Date

May 13, 2003

Filing Date

Aug 14, 2006

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BETTY CROCKER Trademark

Serial Number: 78951468 • Registration: 3251807

BETTY CROCKER is a trademark filed by GENERAL MILLS MARKETING, INC. on August 14, 2006. The trademark is classified under Class 30 (Staple Foods). The application is currently registered and active.

Owner Contact Info

GENERAL MILLS MARKETING, INC. (617 trademarks)

NUMBER ONE GENERAL MILLS BOULEVARD
MINNEAPOLIS, MN 55426

Entity Type: 03

General Mills, Inc.

Minneapolis, MN 55426

Entity Type: 54

Trademark Details

Filing Date

August 14, 2006

Registration Date

June 12, 2007

First Use Anywhere

May 13, 2003

First Use in Commerce

May 13, 2003

Published for Opposition

March 27, 2007

Goods & Services

[ Cereal based snack food and ] [frostings; dessert mixes; namely, packaged kits containing baking mixes for cobblers, crisps, cakes, pies and other baked desserts and one or more of the following - processed fruit, chocolate, fudge, caramel, nuts, and candy pieces;] packaged main meal mixes or side dishes having either a cereal base, rice base, or pasta base; cake mixes; frosting mixes; baking mixes; brownie mixes; cookie mixes; biscuit mixes; pie crust mixes; pancake and waffle mixes; frostings; and edible cake decorations

Filing History

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Jun 12, 2026 REM2
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Dec 12, 2022 CHAN
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Dec 12, 2022 TCCA
TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Dec 12, 2022 EWAF
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Dec 12, 2022 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Dec 12, 2022 REAP
TEAS CHANGE OF OWNER ADDRESS RECEIVED
Dec 12, 2022 COAR
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Jan 10, 2020 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Jan 10, 2020 REAP
NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
May 9, 2017 NA89
REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
May 9, 2017 RNL1
REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
May 9, 2017 89AG
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
May 9, 2017 APRE
TEAS SECTION 8 & 9 RECEIVED
Mar 14, 2017 E89R
COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Jun 12, 2016 REM2
AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Oct 7, 2015 ASGN
AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Sep 30, 2015 ASGN
NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Oct 25, 2012 NA85
REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Oct 25, 2012 C15A
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Oct 11, 2012 APRE
TEAS SECTION 8 & 15 RECEIVED
Oct 1, 2012 E815
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Oct 1, 2012 TCCA
AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Aug 15, 2012 ASGN
REGISTERED-PRINCIPAL REGISTER
Jun 12, 2007 R.PR
PUBLISHED FOR OPPOSITION
Mar 27, 2007 PUBO
NOTICE OF PUBLICATION
Mar 7, 2007 NPUB
LAW OFFICE PUBLICATION REVIEW COMPLETED
Feb 10, 2007 PREV
ASSIGNED TO LIE
Feb 10, 2007 ALIE
APPROVED FOR PUB - PRINCIPAL REGISTER
Jan 9, 2007 CNSA
ASSIGNED TO EXAMINER
Jan 8, 2007 DOCK
NOTICE OF DESIGN SEARCH CODE MAILED
Aug 19, 2006 MDSC
NEW APPLICATION ENTERED
Aug 18, 2006 NWAP

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