Serial Number
85611723
Owner
ADVANTAGE SALES & MARKETING LLCAttorney
JENNIFER A. VAN KIRKFirst Use Date
Dec 1, 2011
Filing Date
Apr 30, 2012
BETTER EVERY DAY Trademark
Serial Number: 85611723 • Registration: 4483340
Trademark Classes
Owner Contact Info
Legal Representation
Correspondence Address
JENNIFER A. VAN KIRK LEWIS ROCA ROTHGERBER CHRISTIE LLP
201 EAST WASHINGTON STREET
Suite 1200
PHOENIX, AZ 85004
United States
Trademark Details
Filing Date
April 30, 2012
Registration Date
February 18, 2014
First Use Anywhere
December 1, 2011
First Use in Commerce
December 1, 2011
Published for Opposition
December 3, 2013
Goods & Services
Advertising agencies, namely, promoting the goods and services of others; Advertising and commercial information services, via the internet; Managing paid search advertising campaigns through various tactics, namely, campaign management, namely, promoting customers' current, overstock, and stale products, adjusting banner ad bids based on sales trends, seasonal spikes, and inventory changes, creating product ads, and providing reporting on product performance and top-performing key words, bid management, namely, using real-time bidding ad exchanges to bid, on behalf of the customer, on the opportunity to display a banner advertisement in a specific location on a specific website, campaign optimization, namely, selecting the most efficient advertising media to reach the client's target markets, creating a larger number of ad click-throughs, and selecting higher performing keywords, predictive business analytics, namely, predicting and forecasting future trends in customer behavior, product usage, and likelihood to purchase, business data analysis; Advice and information about customer services and product management and prices on internet sites in connection with purchases made over the internet; Business monitoring services, namely, tracking websites of others to provide details about user click traffic or visits to the website; Cooperative advertising and marketing services by way of solicitation, customer service and providing marketing information via websites on a global computer network; Marketing services, namely, providing informational web pages designed to generate sales traffic via hyperlinks to other web sites; On-line advertising on computer communication networks; [ Promoting the goods and services of others by means of operating an on-line shopping mall with links to the retail web sites of others; ] Promoting the goods and services of others by providing hypertext links to the web sites of others; Promoting, advertising and marketing of the on-line websites of others; Promotion, advertising and marketing of on-line websites; Rental of advertising space on web sites
