TrademarkDir
BENEFIT
LIVE

Serial Number

75778774

Owner

BENEFIT COSMETICS, INC.

Attorney

Sarah Bruno

First Use Date

Oct 5, 1988

Filing Date

Aug 18, 1999

Add to watchlist:

No watchlists yet
+ Create New Watchlist
View on USPTO

BENEFIT Trademark

Serial Number: 75778774 • Registration: 2799579

BENEFIT is a trademark filed by BENEFIT COSMETICS, INC. on August 18, 1999. The trademark is classified under Class 3 (Cosmetics & Cleaning), Class 35 (Advertising & Business). The application is currently registered and active.

Owner Contact Info

BENEFIT COSMETICS, INC. (33 trademarks)

SUITE 200
SAN FRANCISCO, CA 94108

Entity Type: 03

BENEFIT COSMETICS, LLC (283 trademarks)

San Francisco, CA 94105

Entity Type: 16

Trademark Details

Filing Date

August 18, 1999

Registration Date

December 30, 2003

First Use Anywhere

October 5, 1988

First Use in Commerce

October 5, 1988

Published for Opposition

June 24, 2003

Goods & Services

Cosmetics; namely, skin cleansing creams; night creams; facial creams; skin fresheners; [ astringents; ] masques or facial packs; bath oils; perfumed bath oils; colognes; eye shadow; mascara; lipstick; lip gloss; rouge; liquid rouge; body lotions; sun tan lotion and sun tan ultraviolet block

Retail store and distributorship services in the field of cosmetics

Filing History

TEAS CHANGE OF CORRESPONDENCE RECEIVED
Jul 9, 2025 TCCA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Jul 9, 2025 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Jul 9, 2025 REAP
NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Apr 23, 2024 NA89
REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)
Apr 23, 2024 RNL2
REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Apr 23, 2024 89AG
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Apr 23, 2024 APRE
TEAS SECTION 8 & 9 RECEIVED
Dec 21, 2023 E89R
COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Dec 30, 2022 REM2
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Jul 20, 2021 TCCA
NOTICE OF SUIT
Aug 18, 2020 NOSU
NOTICE OF SUIT
Jul 31, 2020 NOSU
NOTICE OF SUIT
May 28, 2020 NOSU
NOTICE OF SUIT
Apr 2, 2020 NOSU
NOTICE OF SUIT
Oct 16, 2018 NOSU
NOTICE OF SUIT
Oct 9, 2018 NOSU
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Dec 8, 2015 CHAN
TEAS CHANGE OF OWNER ADDRESS RECEIVED
Dec 8, 2015 COAR
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Aug 17, 2015 CHAN
TEAS CHANGE OF OWNER ADDRESS RECEIVED
Aug 17, 2015 COAR
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Mar 5, 2014 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Mar 5, 2014 REAP
NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - MAILED
Sep 13, 2013 NA89
REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Sep 13, 2013 RNL1
REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Sep 13, 2013 89AG
REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED
Sep 11, 2013 89AF
TEAS SECTION 8 & 9 RECEIVED
Sep 11, 2013 E89R
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Oct 15, 2010 CHAN
TEAS CHANGE OF OWNER ADDRESS RECEIVED
Oct 15, 2010 COAR
REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Aug 25, 2009 C15A
TEAS SECTION 8 & 15 RECEIVED
Aug 19, 2009 E815
CASE FILE IN TICRS
Jun 1, 2007 CFIT
REGISTERED-PRINCIPAL REGISTER
Dec 30, 2003 R.PR
EXTENSION OF TIME TO OPPOSE RECEIVED
Jul 23, 2003 ETOF
PUBLISHED FOR OPPOSITION
Jun 24, 2003 PUBO
NOTICE OF PUBLICATION
Jun 4, 2003 NPUB
APPROVED FOR PUB - PRINCIPAL REGISTER
Apr 28, 2003 CNSA
CORRESPONDENCE RECEIVED IN LAW OFFICE
Mar 28, 2003 CRFA
CORRESPONDENCE RECEIVED IN LAW OFFICE
Nov 7, 2002 CRFA
PAPER RECEIVED
Nov 7, 2002 MAIL
ASSIGNED TO EXAMINER
Oct 24, 2002 DOCK
ASSIGNED TO EXAMINER
Oct 23, 2002 DOCK
ASSIGNED TO EXAMINER
Oct 11, 2002 DOCK
ASSIGNED TO EXAMINER
Apr 19, 2002 DOCK
LETTER OF SUSPENSION MAILED
Oct 19, 2000 CNSL
CORRESPONDENCE RECEIVED IN LAW OFFICE
Aug 11, 2000 CRFA
NON-FINAL ACTION MAILED
Feb 14, 2000 CNRT
ASSIGNED TO EXAMINER
Jan 3, 2000 DOCK
ASSIGNED TO EXAMINER
Dec 27, 1999 DOCK
ASSIGNED TO EXAMINER
Dec 20, 1999 DOCK

Related Trademarks

More from this Owner

BATHINA

BATHINA

BATHINA

BATHINA

PLAY PUFF

PLAY PUFF

PLAY PUFF

PLAY PUFF

PRECISELY, MY BROW

PRECISELY, MY BROW

PRECISELY, MY BROW

PRECISELY, MY BROW