TrademarkDir
BENEFIT
LIVE

Serial Number

74185039

Owner

BENEFIT COSMETICS, INC.

Attorney

Sarah Bruno

First Use Date

Feb 2, 1992

Filing Date

Jul 15, 1991

Add to watchlist:

No watchlists yet
+ Create New Watchlist
View on USPTO

BENEFIT Trademark

Serial Number: 74185039 • Registration: 1772618

BENEFIT is a trademark filed by BENEFIT COSMETICS, INC. on July 15, 1991. The trademark is classified under Class 42 (Computer & Scientific). The application is currently registered and active.

Owner Contact Info

BENEFIT COSMETICS, INC. (33 trademarks)

SUITE 200
SAN FRANCISCO, CA 94108

Entity Type: 03

BENEFIT COSMETICS, LLC (283 trademarks)

San Francisco, CA 94105

Entity Type: 16

MAKE A FACE, INC. (11 trademarks)

SAN FRANCISCO, CA 94108

Entity Type: 03

Trademark Details

Filing Date

July 15, 1991

Registration Date

May 18, 1993

First Use Anywhere

February 2, 1992

First Use in Commerce

February 2, 1992

Published for Opposition

June 16, 1992

Goods & Services

retail store and distributorship services in the field of cosmetics

Filing History

TEAS CHANGE OF CORRESPONDENCE RECEIVED
Jul 9, 2025 TCCA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Jul 9, 2025 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Jul 9, 2025 REAP
NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Nov 17, 2023 NA89
REGISTERED AND RENEWED (THIRD RENEWAL - 10 YRS)
Nov 17, 2023 RNL3
REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Nov 17, 2023 89AG
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Nov 17, 2023 APRE
TEAS SECTION 8 & 9 RECEIVED
May 23, 2023 E89R
COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
May 18, 2022 REM2
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Jul 20, 2021 TCCA
NOTICE OF SUIT
Aug 18, 2020 NOSU
NOTICE OF SUIT
Jul 31, 2020 NOSU
NOTICE OF SUIT
May 28, 2020 NOSU
NOTICE OF SUIT
Apr 2, 2020 NOSU
NOTICE OF SUIT
Oct 16, 2018 NOSU
NOTICE OF SUIT
Oct 9, 2018 NOSU
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Dec 8, 2015 CHAN
TEAS CHANGE OF OWNER ADDRESS RECEIVED
Dec 8, 2015 COAR
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Aug 17, 2015 CHAN
TEAS CHANGE OF OWNER ADDRESS RECEIVED
Aug 17, 2015 COAR
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Mar 5, 2014 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Mar 5, 2014 REAP
NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - MAILED
Dec 21, 2012 NA89
REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)
Dec 21, 2012 RNL2
REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Dec 21, 2012 89AG
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Dec 20, 2012 APRE
TEAS SECTION 8 & 9 RECEIVED
Nov 29, 2012 E89R
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Oct 15, 2010 CHAN
TEAS CHANGE OF OWNER ADDRESS RECEIVED
Oct 15, 2010 COAR
CASE FILE IN TICRS
Feb 18, 2009 CFIT
REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Oct 30, 2003 RNL1
REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Oct 30, 2003 89AG
AMENDMENT UNDER SECTION 7 - PROCESSED
Jul 31, 2003 A7OK
SEC 7 REQUEST FILED
May 12, 2003 AMD7
REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED
May 12, 2003 89AF
PAPER RECEIVED
May 12, 2003 MAIL
REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Sep 30, 1999 C15A
REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED
May 3, 1999 815F
REGISTERED-PRINCIPAL REGISTER
May 18, 1993 R.PR
ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Mar 10, 1993 CNPR
ASSIGNED TO EXAMINER
Feb 25, 1993 DOCK
STATEMENT OF USE PROCESSING COMPLETE
Feb 16, 1993 SUPC
USE AMENDMENT FILED
Jan 12, 1993 IUAF
NOA MAILED - SOU REQUIRED FROM APPLICANT
Sep 8, 1992 NOAM
PUBLISHED FOR OPPOSITION
Jun 16, 1992 PUBO
NOTICE OF PUBLICATION
May 15, 1992 NPUB
APPROVED FOR PUB - PRINCIPAL REGISTER
Nov 14, 1991 CNSA
ASSIGNED TO EXAMINER
Nov 14, 1991 DOCK

Related Trademarks

More from this Owner

BATHINA

BATHINA

BATHINA

BATHINA

PLAY PUFF

PLAY PUFF

PLAY PUFF

PLAY PUFF

PRECISELY, MY BROW

PRECISELY, MY BROW

PRECISELY, MY BROW

PRECISELY, MY BROW