TrademarkDir
BEHR PREMIUM PLUS
LIVE

Serial Number

73787238

Owner

BEHR PROCESS CORPORATION

Attorney

Kirk W. Rudolph

First Use Date

Oct 31, 1986

Filing Date

Mar 17, 1989

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BEHR PREMIUM PLUS Trademark

Serial Number: 73787238 • Registration: 1572724

BEHR PREMIUM PLUS is a trademark filed by BEHR PROCESS CORPORATION on March 17, 1989. The trademark is classified under Class 2 (Paints). The application is currently registered and active.

Owner Contact Info

BEHR PROCESS CORPORATION (262 trademarks)

Santa Ana, CA 92705

Entity Type: 03

BEHR PROCESS LLC (105 trademarks)

1801 E. ST. ANDREW PLACE
SANTA ANA, CA 92705-5044

Entity Type: 16

Trademark Details

Filing Date

March 17, 1989

Registration Date

December 26, 1989

First Use Anywhere

October 31, 1986

First Use in Commerce

October 31, 1986

Published for Opposition

October 3, 1989

Goods & Services

PRIMER FOR PREPARING SURFACES TO BE PAINTED, PAINT AND SEALER IN THE NATURE OF A PAINT

Filing History

TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Apr 14, 2026 EWAF
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Apr 14, 2026 TCCA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Apr 14, 2026 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Apr 14, 2026 REAP
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Apr 14, 2026 CHAN
TEAS CHANGE OF OWNER ADDRESS RECEIVED
Apr 14, 2026 COAR
AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Jun 20, 2024 ASGN
NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Jan 10, 2021 NA89
REGISTERED AND RENEWED (THIRD RENEWAL - 10 YRS)
Jan 10, 2021 RNL3
REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Jan 10, 2021 89AG
TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED
Jul 24, 2020 EROP
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Feb 28, 2020 CHAN
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Feb 28, 2020 TCCA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Feb 28, 2020 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Feb 28, 2020 REAP
TEAS CHANGE OF OWNER ADDRESS RECEIVED
Feb 28, 2020 COAR
POST REGISTRATION ACTION MAILED - SEC. 8 & 9
Feb 1, 2020 PR89
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Feb 1, 2020 APRE
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Dec 18, 2019 TCCA
TEAS SECTION 8 & 9 RECEIVED
Dec 18, 2019 E89R
COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Dec 26, 2018 REM2
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Sep 28, 2017 TCCA
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Jun 30, 2017 TCCA
REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)
Oct 28, 2009 RNL2
REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Oct 28, 2009 89AG
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Oct 27, 2009 APRE
TEAS SECTION 8 & 9 RECEIVED
Oct 23, 2009 E89R
CASE FILE IN TICRS
Nov 28, 2008 CFIT
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Aug 12, 2002 TCCA
REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Oct 19, 1999 RNL1
REGISTERED - SEC. 9 FILED/CHECK RECORD FOR SEC. 8
Aug 16, 1999 9.AF
REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Sep 27, 1995 C15A
REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED
Feb 9, 1995 815F
REGISTERED-PRINCIPAL REGISTER
Dec 26, 1989 R.PR
PUBLISHED FOR OPPOSITION
Oct 3, 1989 PUBO
NOTICE OF PUBLICATION
Sep 5, 1989 NPUB
APPROVED FOR PUB - PRINCIPAL REGISTER
Jun 29, 1989 CNSA
EXAMINERS AMENDMENT MAILED
Jun 23, 1989 CNEA
NON-FINAL ACTION MAILED
Jun 14, 1989 CNRT

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