BEHIND EVERY BABY

LIVE

Serial Number

99220461

Owner

The Procter and Gamble Company

Attorney

Ariel Bublick

First Use Date

Sep 30, 2025

Filing Date

Jun 5, 2025

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BEHIND EVERY BABY Trademark

Serial Number: 99220461

BEHIND EVERY BABY is a trademark filed by The Procter and Gamble Company on June 5, 2025. The trademark is classified under Class 3 (Cosmetics & Cleaning), Class 5 (Pharmaceuticals). The application is currently pending registration.

Trademark Classes

Class 3 - Cosmetics & Cleaning

Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring

Class 5 - Pharmaceuticals

Pharmaceutical and veterinary preparations; sanitary preparations for medical purposes

Owner Contact Info

The Procter and Gamble Company (29 trademarks)

1 Procter and Gamble Plaza
Cincinnati, OR 45202

Entity Type: 03

Legal Representation

Attorney of Record

Ariel Bublick

58 trademarks filed View all →

Correspondence Address

Ariel Bublick The Procter and Gamble Company

1 P and G Plaza

Cincinnati, OH 45202

United States

Trademark Details

Filing Date

June 5, 2025

Registration Date

Not Registered

First Use Anywhere

September 30, 2025

First Use in Commerce

September 30, 2025

Published for Opposition

October 7, 2025

Goods & Services

Disposable baby diapers; Disposable training pants being diapers

Baby wipes impregnated with cleaning preparations

Filing History

STATEMENT OF USE PROCESSING COMPLETE

Jul 30, 2026 SUPC

CASE ASSIGNED TO INTENT TO USE PARALEGAL

Jul 30, 2026 AITU

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

May 30, 2026 EXRA

USE AMENDMENT FILED

May 29, 2026 IUAF

TEAS STATEMENT OF USE RECEIVED

May 29, 2026 EISU

SOU EXTENSION 1 GRANTED

May 29, 2026 EX1G

SOU EXTENSION 1 FILED

May 29, 2026 EXT1

SOU TEAS EXTENSION RECEIVED

May 29, 2026 EEXT

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

Dec 2, 2025 NOAM

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Oct 7, 2025 NPUB

PUBLISHED FOR OPPOSITION

Oct 7, 2025 PUBO

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Oct 1, 2025 NONP

APPROVED FOR PUB - PRINCIPAL REGISTER

Sep 8, 2025 CNSA

ASSIGNED TO EXAMINER

Sep 4, 2025 DOCK

APPLICATION FILING RECEIPT MAILED

Jun 5, 2025 MAFR

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Jun 5, 2025 NWOS

NEW APPLICATION ENTERED

Jun 5, 2025 NWAP

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