TrademarkDir
BECAUSE YOU DESERVE BETTER
LIVE

Serial Number

98089639

Owner

PLS FINANCIAL SERVICES, INC.

Attorney

Susan Meyer

First Use Date

Jun 26, 2020

Filing Date

Jul 18, 2023

Add to watchlist:

No watchlists yet
+ Create New Watchlist
View on USPTO

BECAUSE YOU DESERVE BETTER Trademark

Serial Number: 98089639 • Registration: 7998915

BECAUSE YOU DESERVE BETTER is a trademark filed by PLS FINANCIAL SERVICES, INC. on July 18, 2023. The trademark is classified under Class 36 (Insurance & Financial). The application is currently registered and active.

Owner Contact Info

PLS FINANCIAL SERVICES, INC. (30 trademarks)

One South Wacker Drive
CHICAGO, IL 60606

Entity Type: 03

Trademark Details

Filing Date

July 18, 2023

Registration Date

October 28, 2025

First Use Anywhere

June 26, 2020

First Use in Commerce

June 26, 2020

Published for Opposition

September 9, 2025

Goods & Services

Processing of debit card, credit card, and utility bill payments by cash; Money order services; Electronic transfers of money; Foreign currency exchange; Card to cash services, namely, ATM banking services; Financial services, namely, processing electronic payments to online cash accounts from prepaid cash cards, bank accounts and credit card accounts; Issuing stored value cards for use as electronic travel tickets

Filing History

NOTICE OF REGISTRATION CONFIRMATION EMAILED
Oct 28, 2025 NRCC
REGISTERED-PRINCIPAL REGISTER
Oct 28, 2025 R.PR
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Sep 9, 2025 NPUB
PUBLISHED FOR OPPOSITION
Sep 9, 2025 PUBO
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Sep 3, 2025 NONP
APPROVED FOR PUB - PRINCIPAL REGISTER
Aug 7, 2025 CNSA
EXAMINER'S AMENDMENT ENTERED
Aug 7, 2025 XAEC
NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Aug 7, 2025 GNEN
EXAMINERS AMENDMENT E-MAILED
Aug 7, 2025 GNEA
EXAMINERS AMENDMENT -WRITTEN
Aug 7, 2025 CNEA
TEAS/EMAIL CORRESPONDENCE ENTERED
Jul 17, 2025 TEME
CORRESPONDENCE RECEIVED IN LAW OFFICE
Jul 17, 2025 CRFA
ASSIGNED TO LIE
Jul 17, 2025 ALIE
NOTICE OF REVIVAL - E-MAILED
Jul 10, 2025 NREV
PETITION GRANTED - RESPONSE RECEIVED
Jul 10, 2025 PGRR
ASSIGNED TO PETITION STAFF
Jul 7, 2025 APET
TEAS PETITION TO REVIVE RECEIVED
May 27, 2025 PROA
ABANDONMENT NOTICE E-MAILED - FAILURE TO RESPOND
Mar 26, 2025 MAB2
ABANDONMENT - FAILURE TO RESPOND OR LATE RESPONSE
Mar 26, 2025 ABN2
NOTIFICATION OF FINAL REFUSAL EMAILED
Dec 2, 2024 GNFN
FINAL REFUSAL E-MAILED
Dec 2, 2024 GNFR
FINAL REFUSAL WRITTEN
Dec 2, 2024 CNFR
NOTIFICATION OF FINAL REFUSAL EMAILED
Oct 17, 2024 GNFN
FINAL REFUSAL E-MAILED
Oct 17, 2024 GNFR
FINAL REFUSAL WRITTEN
Oct 17, 2024 CNFR
TEAS/EMAIL CORRESPONDENCE ENTERED
Sep 4, 2024 TEME
CORRESPONDENCE RECEIVED IN LAW OFFICE
Sep 4, 2024 CRFA
TEAS RESPONSE TO OFFICE ACTION RECEIVED
Sep 4, 2024 TROA
APPLICATION EXTENSION GRANTED/RECEIPT PROVIDED
Jul 1, 2024 XELG
APPLICATION EXTENSION TO RESPONSE PERIOD - RECEIVED
Jul 1, 2024 XELR
NOTIFICATION OF NON-FINAL ACTION E-MAILED
Mar 29, 2024 GNRN
NON-FINAL ACTION E-MAILED
Mar 29, 2024 GNRT
NON-FINAL ACTION WRITTEN
Mar 29, 2024 CNRT
ASSIGNED TO EXAMINER
Mar 22, 2024 DOCK
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Aug 16, 2023 NWOS
NEW APPLICATION ENTERED
Jul 21, 2023 NWAP

Related Trademarks

More from this Owner

PLS FOR BETTER

PLS FOR BETTER

PLS FOR BETTER

PLS FOR BETTER

PLS FOR BETTER

PLS FOR BETTER

PLS AUTO

PLS AUTO

PLS AUTO

PLS AUTO

PLS AUTO

PLS AUTO