BE THE BRAND.
LIVE

Serial Number

99463596

Owner

Madeline Fetterly

Attorney

Michelle Pitts

First Use Date

Jan 1, 2021

Filing Date

Oct 27, 2025

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BE THE BRAND. Trademark

Serial Number: 99463596

BE THE BRAND. is a trademark filed by Madeline Fetterly on October 27, 2025. The trademark is classified under Class 35 (Advertising & Business). The application is currently pending registration.

Owner Contact Info

Madeline Fetterly

2101 Commonwealth Avenue
Alexandria, VA 22301

Entity Type: 01

Trademark Details

Filing Date

October 27, 2025

Registration Date

Not Registered

First Use Anywhere

January 1, 2021

First Use in Commerce

January 1, 2021

Published for Opposition

April 28, 2026

Goods & Services

Social media strategy and marketing consultancy focusing on helping clients create and extend their product and brand strategies by building virally engaging marketing solutions; Providing business information in the field of Social media.; Marketing consultation in the field of Social media.; Advertising and marketing services provided by means of indirect methods of marketing communications, namely, social media, search engine marketing, inquiry marketing, internet marketing, mobile marketing, blogging and other forms of passive, sharable or viral communications channels

Filing History

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Apr 28, 2026 NPUB
PUBLISHED FOR OPPOSITION
Apr 28, 2026 PUBO
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Apr 22, 2026 NONP
APPROVED FOR PUB - PRINCIPAL REGISTER
Mar 30, 2026 CNSA
ASSIGNED TO EXAMINER
Mar 11, 2026 DOCK
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Oct 29, 2025 NWOS
APPLICATION FILING RECEIPT MAILED
Oct 27, 2025 MAFR
NEW APPLICATION ENTERED
Oct 27, 2025 NWAP