BAKEUP
LIVE

Serial Number

97365437

Owner

Bakeup Beauty Inc.

Attorney

Laura J. Zeman-Mullen

Filing Date

Apr 15, 2022

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BAKEUP Trademark

Serial Number: 97365437

BAKEUP is a trademark filed by Bakeup Beauty Inc. on April 15, 2022. The trademark is classified under Class 3 (Cosmetics & Cleaning), Class 9 (Computers & Electronics), Class 41 (Education & Entertainment), Class 35 (Advertising & Business). The application is currently pending registration.

Owner Contact Info

Bakeup Beauty Inc. (26 trademarks)

3104 E. Camelback Road, #973
Phoenix, AZ 850164502

Entity Type: 03

Trademark Details

Filing Date

April 15, 2022

Registration Date

Not Registered

Published for Opposition

December 30, 2025

Goods & Services

Downloadable computer game software featuring virtual goods, namely, body care, skin care, sun care, cosmetic, make-up, hair, fragrance, and bath products, including decorative tattoo and artificial gem transfers for use as cosmetics, all of the foregoing for use in online virtual worlds; downloadable multimedia files containing artwork, text, audio and/or video files, all relating to cosmetics, and all authenticated by non-fungible tokens

Bar soap; Body scrubs; Cosmetic nail preparations; Cosmetic pads; Cosmetics; Deodorants and antiperspirants for personal use; Essential oils; Facial cleansers; Facial beauty masks; Cosmetic facial masks; Fragrances and perfumery; Hair care preparations; Non-medicated bath preparations; Non-medicated lip care preparations; Non-medicated skin care preparations; Non-medicated sun care preparations; Pre-moistened cosmetic wipes; Room fragrancing preparations; Sun-tanning preparations; Wipes impregnated with a skin cleanser; Temporary decorative tattoo transfers and decorative artificial gem transfers for cosmetics

Entertainment services, namely, providing online, non-downloadable virtual goods, namely, body care, skin care, sun care, cosmetic, make-up, hair, fragrance, and bath products, including decorative tattoo and artificial gem transfers for use as cosmetics, all for use in virtual environments created for entertainment purposes; Entertainment services, namely, providing online, non-downloadable virtual digital animated and non-animated designs and characters, avatars, digital overlays, and skins for use in online environments, virtual online environments, and extended reality virtual environments created for entertainment purposes

Retail store services and online retail store services featuring virtual goods, namely, body care, skin care, sun care, cosmetic, make-up, hair, fragrance, and bath products, including decorative tattoo and artificial gem transfers for use as cosmetics, all for use in online virtual worlds; providing an online marketplace for buyers and sellers of downloadable digital art images and video clips in the field of body care, skin care, sun care, cosmetics, make-up, hair, fragrances, and bath products, including decorative tattoo and artificial gem transfers for use as cosmetics, all authenticated by non-fungible tokens

Filing History

NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Feb 24, 2026 NOAM
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Dec 30, 2025 NPUB
PUBLISHED FOR OPPOSITION
Dec 30, 2025 PUBO
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Dec 24, 2025 NONP
APPROVED FOR PUB - PRINCIPAL REGISTER
Dec 2, 2025 CNSA
SUSPENSION CHECKED - TO ATTORNEY FOR ACTION
Dec 2, 2025 RCCK
REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Jun 1, 2025 RCSC
REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Nov 19, 2024 RCSC
REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Mar 26, 2024 RCSC
REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Sep 27, 2023 RCSC
NOTIFICATION OF LETTER OF SUSPENSION E-MAILED
Feb 17, 2023 GNS3
LETTER OF SUSPENSION E-MAILED
Feb 17, 2023 GNSL
SUSPENSION LETTER WRITTEN
Feb 17, 2023 CNSL
PRELIMINARY/VOLUNTARY AMENDMENT - ENTERED
Feb 14, 2023 AMPX
TEAS VOLUNTARY AMENDMENT RECEIVED
Feb 14, 2023 PARI
TEAS/EMAIL CORRESPONDENCE ENTERED
Feb 6, 2023 TEME
CORRESPONDENCE RECEIVED IN LAW OFFICE
Feb 6, 2023 CRFA
TEAS RESPONSE TO OFFICE ACTION RECEIVED
Feb 6, 2023 TROA
NOTIFICATION OF NON-FINAL ACTION E-MAILED
Aug 4, 2022 GNRN
NON-FINAL ACTION E-MAILED
Aug 4, 2022 GNRT
NON-FINAL ACTION WRITTEN
Aug 4, 2022 CNRT
ASSIGNED TO EXAMINER
Aug 3, 2022 DOCK
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Apr 20, 2022 NWOS
NEW APPLICATION ENTERED
Apr 19, 2022 NWAP