B Trademark

Providing non-downloadable online publications in the nature magazines, newsletters, books, white papers, and guides in the field of promoting public interest and awareness of socially responsible business practices; entertainment services, namely, webcasts in the field of promoting public interest and awareness of socially responsible business practices; online electronic newsletters delivered by email in the field of promoting public interest and awareness of socially responsible business practices; online journals, namely, blogs in the field of promoting public interest and awareness of socially responsible business practices; providing a website featuring blogs and non-downloadable publications in the nature of articles in the field of promoting public interest and awareness of socially responsible business practices; educational and entertainment services, namely, continuing programs broadcast over television, satellite, cable and the Internet in the field of promoting public interest and awareness of socially responsible business practices; educational services, namely, conducting classes, seminars, conferences, and workshops in the field of promoting public interest and awareness of socially responsible business practices and distribution of course material in connection therewith; entertainment services, namely, contest and incentive award programs designed to reward achievement in the field of promoting public interest and awareness of socially responsible business practices; entertainment and education services, namely, providing recognition and incentives by way of celebrations and awards in the field of promoting public interest and awareness of socially responsible business practices; providing recognition by way of awards to businesses that excel in adopting and achieving socially responsible business practices

Downloadable electronic publications in the nature magazines, newsletters, books, white papers, and guides in the field of promoting public interest and awareness of socially responsible business practices; downloadable mobile applications for reviewing information in the field of promoting public interest and awareness of socially responsible business practices; downloadable reports and electronic publications in the nature of newsletters, magazines, guides, brochures, manuals and prospectuses featuring information concerning the environmental, economic and social impact of businesses, companies, and equity funds; downloadable mobile applications for use with making electronic payments; magnetically encoded debit and credit cards; downloadable reports in the field of socially responsible business practices

Printed publications in the nature magazines, newsletters, books, white papers, and guides in the field of promoting public interest and awareness of socially responsible business practices; printed reports and publications in the nature of newsletters, magazines, guides, brochures, manuals and prospectuses featuring information concerning the environmental, economic and social impact of businesses, companies and equity funds; printed surveys and assessments in the field of environmental, economic and social impact of businesses, companies, and equity funds; non-magnetically encoded debit and credit cards; printed reports in the field of socially responsible business practices

Association services, namely, promoting public interest and awareness of socially responsible business practices by identifying and promoting business policies and practices that benefit employees, communities, the economy, the environment and the commercial health of the business and by coordinating businesses, the public sector and public interest organizations in their efforts to promote socially responsible business practices; business consulting services in the field of promoting public interest and awareness of socially responsible business practices; providing information in the field of promoting public interest and awareness of socially responsible business practices; advertising and marketing services, namely, promoting the goods and services of others; on-line retail store services featuring a wide variety of consumer goods of others; organizing and conducting expositions and trade shows in the field of promoting public interest and awareness of socially responsible business practices; incentive award programs to promote the sale of products and services of others; business information, namely, information regarding the environmental, economic and social impact of businesses; compilation of business directories featuring information regarding the businesses' environmental, economic and social impact; providing business research services in the field of the environmental, economic, and social impact of businesses, companies, and equity funds; business consulting and research services in the nature of collecting data concerning the environmental, economic and social impact of businesses, companies and equity funds for the purposes of measuring and benchmarking the impact of such businesses, companies and equity funds; Providing an online database of business information concerning the environmental, economic and social impact of businesses, companies and equity funds; providing business consulting services in the nature of providing advice, guidance, best practices, and recommendations in the field of improving the environmental, economic and social impact of businesses, companies and equity funds; Providing independent ratings and reviews of other businesses for commercial purposes, namely, rating businesses, companies and equity funds based upon their environmental, economic and social impact; advertising and business management consultancy; Advertising through all public communication means; Organizing exhibitions for commercial purposes for organizations that seek to be socially, ethically, and environmentally responsible; Promoting the goods and services of others by distributing advertising materials through a variety of methods; Providing a searchable online advertising guide featuring the goods and services of other online vendors on the internet; Providing a web site which features advertisements for the goods and services of others on a global computer network; promoting the sale of credit card accounts through the administration of incentive award programs; consulting services, namely, providing business assessments in the field of socially responsible business practices

Testing, analysis and evaluation of the businesses, goods and services of others for the purpose of certification; quality control services for others, namely, the inspection and control of businesses, goods, and services of others and of their conformity with practices, norms, and standards; Providing quality assurance services in the field of conformity of business operations with practices, norms, and standards in the field of promoting public interest and awareness of socially responsible business practices