ASCEND
LIVE

Serial Number

79439107

Owner

Experian Technology Limited

Attorney

Jeffrey H. Brown

Filing Date

Aug 22, 2025

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ASCEND Trademark

Serial Number: 79439107

ASCEND is a trademark filed by Experian Technology Limited on August 22, 2025. The trademark is classified under Class 36 (Insurance & Financial), Class 42 (Computer & Scientific), Class 45 (Legal & Security Services), Class 35 (Advertising & Business). The application is currently pending registration.

Owner Contact Info

Experian Technology Limited (2 trademarks)

The Sir John Peace Building,

Entity Type: 99

Trademark Details

Filing Date

August 22, 2025

Registration Date

Not Registered

Goods & Services

Billing services; business continuity counselling; business information services, business management; business information relating to consumer preferences; business research services; collection of data, namely, financial and credit data, geodemographic data, market data, identity theft and fraud data, and consumer behaviour data for business purposes; commercial information agency services; company and non-corporate information services for enterprises; price comparison services, namely, comparisons of goods and services by price; business information services, namely, providing competitor information; compilation of information onto computer databases; computerized database management, namely, computerised data verification; providing statistical information for business or commercial purposes in the field of consumer lifestyle information; providing statistical information for business or commercial purposes in the field of consumer values information; customer loyalty services, for promotional and/or advertising purposes; customer profiling services, namely, monitoring, compiling, and analyzing customer data; customer relationship management services; customer targeted marketing services; targeted advertising, marketing and promotional services, using internet traffic data; business data analysis services; data processing services, namely, data cleansing; data management services; data processing services; database management services in the nature of data retrieval services; office functions in the nature of searching for data in computer files for others; database management services; data processing bureau services relating to geodemographic information about customers and/or potential customers; employee record and employee history verification services; geodemographic consultation in the nature of geodemographic analysis and profiling services; rental of mailing lists; services to screen mailing lists to remove inappropriate content for compliance purposes; local market business planning services; market analysis bureau services; market penetration business information services; market research services; marketing and advertising services for increasing consumer engagement and conversion rates; postcode business analysis services, namely, the provision of geodemographic, commercial and business information associated with a given postal code; business information services, namely, provision of information, namely, business records, business transactions and financial records, of companies and unincorporated businesses; business information services, namely, provision of information about postal codes and addresses, namely, address validation services; public record information services, namely, searching, collating, categorising and storing public record information relating to companies and businesses, and providing that information to others; retail site location services, namely, the use and provision of geodemographic data, market data and consumer behaviour data to provide business advice on where to locate a retail outlet; business risk management services; call center services in the nature of telephone call handling services; voters roll information services namely, providing information regarding political issues, knowing how to vote and knowing how to register to vote; Electoral and market opinion polling; connecting buyers with sellers of goods and services, namely, connecting businesses with providers of data, analytics, software, identity verification, fraud prevention, credit decisioning, risk management, AI services; none of the aforesaid services relating to real estate, real estate property, property, auctioning of property, auctioning of real estate, property management services

Computer and technology services, namely, providing a website that features technology that enables the exchange of computer data and personal and financial information by users; design, development and maintenance of computer software relating to personal and financial information; provision of on-line non-downloadable computer software and the provision of cloud computing services featuring software to manage, retrieve, monitor, maintain, model, forecast, present and display data and information; consulting in the field of cloud computing networks and applications relating to personal and financial information; design and development of operating software for accessing and using a cloud computing network; software as a service (SaaS) featuring software for data processing; software as a service (SaaS) featuring communications software for customer relationship management; software as a service (SaaS) featuring communications software for providing remote access to financial and credit data, geodemographic data, market data, identity theft and fraud data, and consumer behavior data; software as a service (SaaS) featuring communications software for providing remote access to financial and credit data, geodemographic data, market data, identity theft and fraud data, and consumer behavior data accessing, integrating, analysing, managing and applying data within credit, fraud, identity, risk, analytics and enterprise decision workflows; platform as a service (PaaS) featuring software platforms for use in developing, deploying, configuring, integrating, monitoring and scaling cloud software, Application Program interfaces (APIs), AI agents, data services, analytics models, decisioning strategies and fraud and risk workflows; developing geodemographic computer codes for others; digital forensic investigation services relating to computer software for the prevention or detection of fraud; electronic monitoring of credit card activity to detect fraud via the internet

Personal background verification services in the nature of age verification; verification and authentication of an individual's signature for the purpose of forensic intelligence services; personal background verification services in the nature of individual identity authentication and verification; fraud prevention and detection services for the detection and prevention of identity theft and fraud, namely, credit monitoring, internet monitoring, public records monitoring; providing information in the field of building security via the internet; personal background verification services in the nature of passport authentication and verification services; providing personal background check services, namely, identification and verification of individuals; provision of law enforcement information about criminals or suspected criminals via a website; personal security consultancy services; personal background verification services in the nature of providing information on aliases and third parties with whom they have an association; personal background verification services in the nature of the provision of known aliases used by individuals or businesses for the purposes of identity verification or fraud prevention; personal background verification services in the nature of services relating to the provision of known associations between individuals or businesses for the purposes of identity verification or fraud prevention; personal background verification services in the nature of candidate verification; vehicle (and vehicle parts) information services, namely, identification of a lost or stolen vehicle's history, including details of ownership, vehicle identifiers (such as VIN numbers, engine numbers, parts numbers and other serial numbers); licensing of intellectual property; registration of domain names

Credit bureau services featuring consumer credit history services; Credit bureau services featuring credit account management services; credit agency services; credit bureau services, namely, credit assessment services; credit bureau services; credit consultancy services; credit evaluation services, namely, evaluation of the credit worthiness of companies and private individuals; credit information services, namely, credit consultation; credit rating services; credit risk assessment services; credit risk information services; credit scoring and credit scorecard services; credit screening services, namely, evaluation of the credit worthiness of companies and private individuals; credit strategy management services; debt collection services; financial asset management featuring financial asset location services; providing financial information via computer databases; financial sponsorship of corporate events and trade shows; insurance claims assessments; preparation of credit reports; Credit bureau services featuring previous credit application history services; provision of financial information; vehicle finance information services; bank account information services; credit bureau services featuring credit application processing services; credit bureau services, namely, credit assessment and credit screening services; financial asset management services; insurance risk management featuring insurance perils; insurance risk and claims information services; tenant verification services , namely, funds certification; credit bureau services featuring credit account management; financial affordability assessment services; credit counselling services featuring consultancy services regarding financial economics; economic financial research services; conducting financial feasibility studies; financial forecasting services; none of the aforesaid services relating to real estate, real estate property, property, leasing of real estate or property, property or real estate valuation services, property management services

Filing History

TEAS/EMAIL CORRESPONDENCE ENTERED
Aug 13, 2026 TEME
CORRESPONDENCE RECEIVED IN LAW OFFICE
Aug 12, 2026 CRFA
TEAS RESPONSE TO OFFICE ACTION RECEIVED
Aug 12, 2026 TROA
REFUSAL PROCESSED BY IB
Mar 5, 2026 RFNT
NON-FINAL ACTION MAILED - REFUSAL SENT TO IB
Feb 15, 2026 RFCS
REFUSAL PROCESSED BY MPU
Feb 14, 2026 RFRR
NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW
Jan 21, 2026 RFCR
NON-FINAL ACTION WRITTEN
Jan 20, 2026 CNRT
ASSIGNED TO EXAMINER
Jan 7, 2026 DOCK
APPLICATION FILING RECEIPT MAILED
Dec 15, 2025 MAFR
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Dec 15, 2025 NWOS
SN ASSIGNED FOR SECT 66A APPL FROM IB
Dec 11, 2025 REPR