100% PURE NEW ZEALAND Trademark

Tourism services, namely, tourist offices, transportation and tour services in this class, namely, arranging travel tours, providing travel information, providing transportation information; Travel organisation services; Travel reservation services, namely, making reservations and bookings for transportation; Information services in relation to travel, tourism and transportation; Tourism information services, namely, providing travel information; Travel arrangement services; Information, advisory and consultancy services in relation to the aforementioned services; Provision of all the aforementioned services electronically, including via the Internet

Business information services relating to the provision of tourist and visitor information, including all such services provided in connection with the tourism industry or the promotion of New Zealand; Advertising, marketing, publicity, business management, business administration and business research services, including all such services provided in connection with the tourism industry or the promotion of New Zealand; [ Consultancy services provided to the tourism industry, namely, business consultation; Organisation of trade fairs for commercial and advertising purposes; Compilation of information into computer databases; Compilation of statistics; Arranging of business competitions; Arranging and conducting marketing promotional events for others; Information, advisory and consultancy services in relation to the aforementioned services; ] Provision of all the aforementioned services electronically, including via the Internet

Provision of education, training, [ entertainment, ] sporting and cultural activities, namely, conducting seminars and training to assist in developing tourism in New Zealand, entertainment [ and sporting activities in the nature of arranging and conducting special events for social entertainment purposes and organizing and conducting sports competitions, providing facilities for sports tournaments, organizing community sporting and cultural events that promote tourism in New Zealand, and organizing cultural shows and other cultural activities that promote tourism in New Zealand; ] Tourism information services, namely, information services regarding activities for tourists in New Zealand in the nature of entertainment information, information in the field of sports, recreation information; Entertainment services, namely, arranging of sports competitions; Photographic library services; Information, advisory and consultancy services in relation to the aforementioned services; Provision of all the aforementioned services electronically, including via the Internet

Tourist agency services in this class, namely, agency services for the reservation of temporary accommodation and for reservation of restaurants; Consultancy services provided to the tourism industry, namely, consulting in the field of hospitality, consulting regarding restaurant services, consulting regarding, booking of temporary accommodations; The provision and reservation of hotel and temporary accommodation services; Cafe and restaurant services, catering, provision of food and drink; Travel and tourism advice and representation, namely, providing travel lodging information services and travel lodging booking agency services for travellers; Tourism services all included in this class, namely, providing information in the field of temporary accommodations for travelers; Travel reservations services, namely, making reservations and bookings for temporary lodging; Travel information services, namely, providing information and advice on hotels and restaurants to tourists and business travelers; Information, advisory and consultancy services in relation to the aforementioned services; Provision of all the aforementioned services electronically, including via the Internet